Sunday, September 07, 2008

What are you going to communicate??

when creating a website one of the main things you have to consider is your audience and what you are tryin to communicate. when looking at this these are the key things that i have learned.
- i need to understand the needs and goals of the website
- being cool isnt enough
- clients are either seeking or already have a certain type of audience
- its my job to define the audience
- i need to gather information about the audience, these include things such as education, occupation, income, marital status, age, culture and gender (demograhic statisitics). these help to draw an image of the audience.
- you can then use demographic statics to estimate what browser, monitor size and speed the audience uses eg gamers are more likely to have huge screens and fast computers that can handle large file sizes. where as a older couple are less likely to have this. however it is important not to stereotype your audience.
- should always ensure that your site downloads quickly at low speeds
- 800 x 600 resolution = 760 x 420 design

when creating a website you should
- create a site map
- create a scope for the site
- what the designer will do
- what the client will do
- amount of money
- websites are not all about design
- Design is about the website the same as its not all about the content

No comments: